Toyota maintains lead as SA’s top-selling car brand in March 2026
In March 2026, Toyota South Africa secured a 22.9% market share, with the Japanese automaker’s local arm selling 13 323 new vehicles in the third month of the new year. Image: Toyota South Africa Maintaining its lead as the best-selling car brand in SA , Toyota South Africa Motors (TSAM) presented strong monthly sales figures in March 2026. The Japanese automaker’s local arm recorded 13 323 new vehicles sold, an increase of 1 051 units over February 2026 . This translated to an overall market share of 22.9% of the total 58 060 new-vehicle sales in March, as reported by naamsa . In the passenger-car segment, TSAM recorded a 19.1% market share, with 7 505 new Toyota passenger cars leaving showroom floors in March 2026. The firm’s top-sellers were the Corolla Cross (1 538 units), Starlet (1 174 units), Fortuner (999 units) and the Urban Cruiser (816 units). Toyota’s Lexus luxury arm sold 93 new cars in March, where 32, 26 and 23 units of the NX, GX and LX were sold...