Toyota has a busy year ahead, here is the verdict of SOMI 2023
The State of the Motor Industry (SOMI) has given Toyota the opportunity to provide a taste of what is to come throughout the year. Along with pertinent news to the South African market, Toyota South Africa Motors unveiled several new vehicles, some already familiar to us, others pushing the envelope of what green technology is available at the moment. Serving as the 6th event of its kind, the 2023 edition of the SOMI served as a platform for CEO Andrew Kirby to address the media, and provide projections for the 2023 calendar year. Along with all of the bar graphs and slideshows were the reveal of some new models to wear the Toyota and Lexus badges. Related: SOMI 2022 – the state of the motor industry, and Toyota Here are all of the models Toyota South Africa Motors displayed at the event: Lexus UX BEV Limited as just a sample unit, Toyota has unveiled the Lexus UX BEV (battery-electric-vehicle) which will serve as a sample unit for market research in the local context. This means ...