Toyota maintains lead as SA’s top-selling car brand in March 2026

In March 2026, Toyota South Africa secured a 22.9% market share, with the Japanese automaker’s local arm selling 13 323 new vehicles in the third month of the new year.

Toyota Corolla Cross Hybrid XR front

Image: Toyota South Africa

Maintaining its lead as the best-selling car brand in SA, Toyota South Africa Motors (TSAM) presented strong monthly sales figures in March 2026. The Japanese automaker’s local arm recorded 13 323 new vehicles sold, an increase of 1 051 units over February 2026. This translated to an overall market share of 22.9% of the total 58 060 new-vehicle sales in March, as reported by naamsa.

In the passenger-car segment, TSAM recorded a 19.1% market share, with 7 505 new Toyota passenger cars leaving showroom floors in March 2026. The firm’s top-sellers were the Corolla Cross (1 538 units), Starlet (1 174 units), Fortuner (999 units) and the Urban Cruiser (816 units). Toyota’s Lexus luxury arm sold 93 new cars in March, where 32, 26 and 23 units of the NX, GX and LX were sold, respectively.  

In the light commercial vehicle (LCV) segment, Toyota shifted 4 118 new Hilux units. The Hiace and Land Cruiser 79 bakkie had 725 and 371 units sold, respectively. Then, 111 Quantum units were sold in March 2026. So, in the LCV segment, TSAM achieved a 34.9% market share. In the heavy commercial vehicle (HCV) segment, 275 units combined from Hino were sold. Toyota’s aftersales and parts division delivered over two million parts locally and exported 368 298 parts. 

Said Leon Theron, Senior Vice President of Sales and Marketing at TSAM, “Toyota’s March performance reflects steady demand across our product portfolio and the ongoing resilience of our operations.” 

Browse thousands of new and used vehicles here with CARmag! 

The post Toyota maintains lead as SA’s top-selling car brand in March 2026 appeared first on CAR Magazine.


The Car Guide

Comments

Post a Comment

Popular posts from this blog

Porsche’s Panamera Goes Bulletproof in SA

Image
A first for the South African market, Armoured Mobility has handed the Porsche Panamera a bulletproof package. Here’s what you can expect…  Image: Armoured Mobility Looking for your next new or used Porsche? Find it here with CARmag! Equipped with a B6 armouring package, Armoured Mobility has launched South Africa’s first-ever bulletproof Porsche Panamera. The Panamera model in question comes in the shape of the Turbo, which, seen here, has been “expertly” modified to withstand an array of ballistic threats. The Armoured Mobility-converted Panamera is bulletproof to rounds of rifles such as AK47s, and R1 and R5 rifles. According to the firm, the armouring kit it has handed to the German marque’s saloon sets a new standard for armoured vehicles on local shores, combining the safety provided by this package with luxury and without compromising the donor car’s style and performance. In fact, the company says the B6 protection-equipped Panamera represents the epitome of automoti...
Read more

Top 10 Best-Selling Automotive Brands Locally – April 2024

Image
Following eight consecutive months of sales decline, the milestone of celebrating a century of vehicle production locally saw a welcomed increase in the motor industry for April 2024. Have a look at the data below, which sees Toyota drop in sales but retain the top spot, with Suzuki moving into second and Nissan dropping to the bottom of the list without the NP200 rolling off of the production line. Image: Toyota Looking for your next new or used Porsche? Find it here with CARmag! South Africa is marking 2024 as a significant year for its automotive industry, celebrating 100 years of car manufacturing. Mikel Mabasa, CEO of naamsa , the country’s automotive business council, commented, “As the sun rises on a century of automotive innovation, South Africa proudly commemorates a century of automobile manufacturing excellence. This milestone reflects a journey of resilience, ingenuity, and passion that has shaped the nation’s automotive legacy.” Details on how the industry will commem...
Read more

BMW’s Plant Rosslyn Firing on All Cylinders to Keep Up With X3 Demand

Image
Despite being on offer for several weeks now, the all-new G45 X3 has officially been launched in South Africa and BMW has provided an exclusive tour of its retooled Plant Rosslyn facility that produces and exports this popular SUV.  Image: BMW Looking for a new or used BMW? Find it here with CARmag! When BMW says this is a popular model it continues to demonstrate the shift in consumer preference for high-riding SUVs. Depending on the market, the X3 has become BMW’s most commonly sold staple and since production commenced in October 2024, the new BMW X3 has been met with overwhelming demand from South African customers, with all available stock either sold or on order. Of this undisclosed figure, around 10% of sales comprise the plug-in hybrid electric vehicle (PHEV) BMW X3 30e xDrive, underscoring a growing interest in electrified vehicles and BMW’s leadership in the ‘New Energy Vehicles’ segment. The popularity of the X3 30e xDrive has driven a 45% surge in monthly retail r...
Read more